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Toronto Pride is one of the world's largest celebrations of the LGBTQ+ community. A big component of that celebration involves being in close physical proximity to other people, whether it's the Parade itself, or any of the concerts, events, and social gatherings associated with it. During a pandemic, that physical nearness made Pride an impossibility.
Fido wanted to find a way to bring the spirit of Toronto Pride to the people of Toronto in a safe, socially distant way. So we recreated the entire parade route inside of the Nintendo Switch game, Animal Crossing.